Upward arrow with text 'Back to Top' on an orange background

iGaming PAM

Player Account Management (PAM) by Skilrock is a central software that manages and tracks every aspect of a player’s profile, player habits & activity, and transactions across online casinos, sportsbooks, lotteries, or other gaming products. It is the link between the front-end game interfaces to the back-end business operations, compliance, and payment systems. PAM is a critical tool that enables operators to meet rising compliance standards, deliver seamless user experiences, and scale efficiently.

Skilrock’s iGaming PAM is built with decades of lottery and gaming expertise, offering end-to-end player lifecycle management tailored for all types of operators including iGaming operators, state-licensed iCasinos and sports betting platforms to tribal and lottery-backed ventures.

Key Benefit for Operators

Register and manage players securely across verticals

Handle wallets, loyalty, promotions, and bonuses from one hub

Integrate with third-party games, platforms, and services

Deliver a consistent, regulated player experience across jurisdictions

Key Features

Designed to centralise control,
simplify complexity,
and enable scale

Full Player Management

Track behavior, transactions, risk patterns, and engagement in real time.

Multi-wallet System

Supports real-money, virtual coins, bonus balances, and loyalty points.

Bonus & Promotion Engine

Segment players and deploy automated rewards or retention offers.

CRM Support

Manage player relationships and boost retention with targeted, data-driven engagement.

Advanced KYC & Risk Tools

Real-time fraud detection, customizable AML triggers.

Multi-jurisdiction Ready

Handle operations across states/provinces with one system through configurable rules.

Admin Dashboard

Control settings, content, permissions, and workflows from a secure panel.

Omni-channel Ready

Unified play across desktop, mobile, kiosk, and retail.

PAM Architecture, Technology & Integrations

Skilrock’s PAM is built on a modular, API-first architecture designed for high configurability, rapid integration, and performance at scale. It can be deployed on-premise, in the cloud, or in a hybrid environment, supporting millions of concurrent sessions with enterprise-grade reliability.

Core Modules

  • Player Module: Centralized player accounts, wallets, KYC, and session management
  • Operator Module: Admin panel, CRM tools, bonus engine, loyalty programs, and reporting
  • Integration Module: API connectivity for payment service providers, game aggregators, identity verification, geolocation, and affiliate systems
  • Compliance Module: Real-time monitoring, AML triggers, jurisdiction-specific controls, and reporting
  • Back Office & BI: Real-time dashboards, operational controls, and advanced data analytics for player behavior and revenue KPIs

Technology Highlights

  • API-first framework for seamless third-party integrations
  • Modular microservices enabling isolated scaling, security, and faster upgrades
  • Flexible payment gateway support, including traditional PSPs and crypto options
  • High-availability cloud infrastructure delivering 99.99% uptime

Explore other related Skilrock offerings

Infiniti Gaming
Platform

iGaming

Sports Betting

Marketing Services

Build a stronger iGaming core with our PAM

FAQs on iGaming PAM

01 What is PAM and why is it important for iGaming?
PAM (Player Account Management) is the module that handles player registration, verification, payments, gameplay tracking, bonuses, and responsible gaming in iGaming. It connects games, payment gateways, compliance tools, and CRM into one unified system. It enables operators to offer smooth player experiences, regulatory compliance, secure gaming, scalable operations.
02 Is Skilrock’s PAM certified for U.S. markets?
03 What are the benefits of your solution for players?
04 Do you support new game development?
05 What are the benefits of your solution for operators?
06 How will players personal privacy and information be protected?
07 How does the platform collect data for further analysis and improvement?
08 Do you support on-demand customisations?
09 Where Scan-n-Play can be Used? Please elaborate on some business scenarios.
10 Can it be integrated into our existing systems?